If there’s one category a company new to the hunting industry might want to avoid, it would probably be knives. Knives come in every shape and size, with every possible handle and blade configuration, using every metallurgical steel formula, under every brand name. Many brands are formidable competitors, and hunters are sometimes so devoted to a particular brand that they’ll try no other. Could a newcomer choose a tougher category to compete in?
Yet that’s the category Havalon has built its brand in, and it has expanded a small niche in the hunting knife field to a category it virtually owns—the replaceable blade hunting knife.